Kutengesa matoyi kunogona kuve nyore nhasi kana uine nzira dzekutengesa dzakakodzera.
Hapana munhu munyika ino yakasarudzika asingafarire kuseka kusingaperi uye kutamba kwevana.Vana havasi ivo voga vanofarira kutamba nematoyi.Vakuru, vakadai sevateresi nevabereki, vanoumba chikamu chikuru chevatengi vezvitoro zvematoyi.Uyu ndiwo musika unonangwa uyo vatengesi vematoyi vanofanirwa kutarisa pairi zvakare nekuti vane simba rekutenga, kana chigadzirwa chine mari shoma.
Nekudaro, kana usiri mutengesi mukuru, iwe uchafanirwa kuisa nhamburiko mukutengesa matoyi zano (bhizinesi zano rekuvandudza kutengesa kwematoyi) kana iwe uchida kuchengetedza yakatsiga rukova rwevatengi vatsva uye vanodzoka.Nekudaro, kuuya nenzira nyowani dzekutengesa matoyi kana chitoro chezvipo zvinogona kuoma zvakanyanya dzimwe nguva.Kuti ikubatsire mukugadzira yako matoyi ekushambadzira zano, iyi positi yekuti ungatengesa sei chitoro chematoyi zvese online uye pasina.
Offline
Ngatitarisei nzira dzekunze dzemazano ari nyore uye akapusa ekubatanidza mune yako matoyi ekushambadzira zano.
1. Gadzira In-Store Zviitiko
Zviitiko zvinogona kukubatsira kukwezva mhomho, izvo zvichawedzera kuziva kwechitoro uye kutengesa.Zviitiko zvako zvinogona kubva pahusiku hwemitambo kuenda kune zvidhori, madhiraivha erudo, uye kunyangwe kutengesa, asi zvinofanirwa kurongwa mwedzi isati yasvika.Iwe unogona zvakare kuronga mwaka uye yezororo-themed zviitiko zvematoyi uye kutengesa, pamwe nemakirasi ekurera vabereki uye makirasi ezvipo emapati ekuzvarwa uye emvura yevana.
2. Batanidzwa Nemasangano Anoyamura
Kune akawanda emasangano anoyamura anoshanda nevana nevachiri kuyaruka, mazhinji acho anotenderera nezvematoyi.Kutora chikamu inzira huru yekuburitsa zita rako kunze uko, kuvaka matoyi ako brand, uye kuita zvimwe zvakanaka.Masangano anobatsira ematoyi anoitwa mwaka negore nekuda kwezvikonzero zvakasiyana, kubva pakubatsira vana vari muzvipatara nematoyi kusvika pakubatsira vana vanobva kumhuri dzinoshaya nezvipo zveKisimusi.Zvaunotsigira zviri kwauri, asi unogona kuzvishandisa kusimudzira brand yako uchibatsirawo vamwe.
3. Kuvandudza Chitoro chako Chimiro
Zvakaitika zvakakosha kumabhizinesi madiki, uye shopu yako chikamu chikuru chechiitiko ichocho.Chitoro chako chine pasi pemapuranga ekare, musangano uye nzvimbo yekutamba, uye zvinhu zvisina kujairika pamadziro?Taura nyaya.Gadzira chimbi-chimbi pese paunogadzirisa marongerwo ebhizinesi rako, wedzera chikamu chitsva, kana gadzira patsva.Tora mukana wega wega kuti uvayeuchidze kuti vapfuure uye vaone zvavanga varasikirwa nazvo.Dhizaini yemukati yeToy Store kana Gift Shop yakakosha mukukurudzira chiitiko chekunakidzwa uye kuwanikwa.
4. Chigadzirwa Overviews, Unboxing Zvigadzirwa uye Game Demos
Nezvekutariswa kwechigadzirwa, chikamu ichi chechirongwa chako chekushambadzira chinofanira kushandiswa kutsanangura zvizere chigadzirwa chako uye chinangwa chacho.. Iva nechokwadi chekuti ruzivo rwese rwakananga uye rwakarurama.Kana chigadzirwa chako chiri chitsva, ingotsanangura icho uye maitiro acho… Asi mira!
Ichi chikamu chehurongwa hwako hwekutengesa chinofanira kunge chiri chidimbu chekeke.Unoziva chigadzirwa chako, handiti?Iwe unoziva nezve maficha ayo, handizvo here?Asi unoziva here kuti ndeapi mabhenefiti anowanikwa nevatengi vako kubva kune chako chigadzirwa?Zvirinani, nekuti ndizvo zvinoitengesa.
Kana zviri zvezvigadzirwa zveunboxing uye Game Demos, kana iwe uine chitoyi chitsva icho munhu wese ari kutamba nezvacho, ita live in-store unboxing yechigadzirwa uye uchisimudzira paFacebook, ingave yekurarama kana mushure mechokwadi, kuburikidza nematanho ese.Zivisa mutengi kuti une zvavanenge vachitsvaga!
5. Mutengi Zvakaitika Spotlight
Ndeipi nzira iri nani yekukwezva vatengi pane kubvuma kuti wakapa sei chiitiko chinoshamisa kana kubatsira mumwe munhu kuwana chipo chakanakisa?
Unogona here kuyeuka imwe nguva apo chitoro chako chaishamisa mumwe munhu?Vakazeza pamusoro pekuti vanga vachitsvaga sei "chinhu chakadai" kune mumwe munhu akakosha muhupenyu hwavo?Uyu mukana wakaisvonaka wokuratidza kuonga kwako nokuda kwavo vachigoverana mufaro wavo newe.Kumbira kana vachinetseka kana ukataura nyaya yavo pfupi.Kana vabvuma, tora mufananidzo wavo vakabata zvavakatenga wovabvunza kuti:
• Vanobva kunzvimbo ipi (yemunharaunda kana muenzi),
• Chii chakasiyana pachinhu chavakatenga, uye chavanoda kuchishandisira, kana kuti zvavanotenda kuti munhu anenge atenga angafungei?
Sezvo ichiratidzira izvo zvinokuita iwe akasiyana uye zvakakosha, izvi zvinogona kunge zvipfupi, zvinotapira, uye kune iyo pfungwa.
Online
Kushambadzira matoyi pamhepo nzira yakanaka yekusvika nhamba huru yevatengi nemutengo wakaderera.Inokuita kuti ubatane nevatengi venzvimbo, tsvaga vatsva, uye uchengetedze hukama hwenguva refu nevaripo.
1. Facebook
Iwe unogona kusvika kune vatengi vako uchishandisa Facebook's newsfeed.Nehurongwa hwakasimba hwekutsikisa zvemukati, iwe unozokwanisa kubata vateereri vako uye kuvachengeta vachibatikana nebhizinesi rako pahwaro hunoenderana.
Kuburikidza nechat yayo yekutaura, Facebook inoita kuti zvive nyore kupa nekukurumidza basa revatengi.Uchishandisa Facebook inobhadharwa kushambadzira chikuva, unogona kutengesa chitoro chako, zvigadzirwa, kana masevhisi.
2. Pinterest
Pinterest ipuratifomu yekutenga yakakurumbira, uye kana uine mifananidzo yemhando yepamusoro yematoyi ako, unogona kuishandisa kukwezva kutarisisa kwevabereki vachitsvaga mazano aripo.Izvo zvinofanirwa kucherechedzwa kuti tagging yenzvimbo yakakosha, kunyanya kana iwe usina online domain.
3. Google + Local
Google Local inokutendera kuti ugadzire peji rebhizinesi, simbisa iyo nzvimbo, uye ita kuti ibude mukutsvaga kwemepu nekero yako.Kusimbisa kero yako yeNzvimbo yeGoogle kunobvumira vamwe kuti vakuwane vachishandisa Google Mepu, iyo inobatsira zvikuru.
4. Kurudzira Bhizinesi Rako reToys kuburikidza neemail (Email marketing)
Kushambadzira email kunofanira kunge kuri pamusoro pe.Chikonzero chakaderera ndechekuti ndiri kufungidzira kuti munhu wese akatotumira maemail.Kana usiri kutumira maemail kune yako vatengi runyorwa nguva nenguva, unofanira kutanga nhasi!
Pazasi pane mashoma eCaptivating Email Marketing Zvimiro:
• Kwazisa Vatengi Uchishandisa Autoresponder: Kana vatengi vabatana netsamba yechitoro chematoyi, unogona kuvamhoresa neemail template otomatiki.Izvi zvinoderedza huwandu hwebasa remaoko rinodiwa.
• Assured Inbox Delivery: Iva nechokwadi chokuti 99 muzana yekutumira inbox, iyo inovimbisa kuvhurwa kweemail uye, somugumisiro, inowedzera mukana wekutenga zvimwe matoyi.
• Inotungamira Inogona Kuunganidzwa Uchishandisa Fomu Rokunyoreswa: Iyi ifomu iyo vashanyi vanogona kushandisa kukurumidza kunyoresa kune ako ekutengesa matoyi masevhisi uye kutanga kuwana maemail kubva kwauri.Inonyora runyoro rwevatengi pawebhusaiti yako.
Nguva yekutumira: Nov-29-2022